New white paper explains why native mobile apps are wrong for business
January 2013 Lombard, IL
Today, software tool developer mrc announces the release of a new white paper entitled, "Native mobile apps: The wrong choice for business?" It explores each mobile app development option from a business perspective, and explains why companies should think twice before taking the native approach.
mrc created the white paper to address a growing problem: Businesses are rushing to build their own mobile apps, without truly understanding their options. Many notice the consumer popularity of native apps, and falsely assume it’s a viable option for business.
This white paper aims to dispel that myth, and help businesses figure out which mobile app development option works best for them. After reading the white paper, readers will understand:
"Over the past couple years, we’ve run across many companies who don’t completely understand their mobile app options and wrongly assume that native apps are the best choice," says Sal Stangarone, mrc's Senior Product Consultant. "Hopefully, this white paper will educate companies considering mobile apps, and help them avoid any costly mistakes."###
mrc's development platform, m-Power, is used to create business applications and can run on any platform that supports Java (e.g. OS/400, Linux, Unix, and Windows). Applications access DB2/400, Oracle, MySQL and MSSQL, or any combination thereof. m-Power is used to create an endless variety of Java-based business applications such as: Mobile apps, Web reports, dashboards, eCommerce apps, business intelligence, and more. It is also the only development platform to automate translation and offer full multi-lingual support.
mrc was a recipient of the Apex Award for application development, is a long-time IBM Business Partner, and has been producing award-winning development software since 1981.
"m-Power has given me and the company the ability to do things that we have never been able to do. Reports that would take months to get from programming requests can now be run in minutes!"Alex Hodschayan — MBS Textbook Exchange, Inc.
"I am amazed at how easy it is to perform application development. m-Power has automated many of the difficult tasks of application development."Guy Ulmer — Transparent Container Company
"[m-Power] consistantly delivers when I need to do serious application development in very short order."Stan Brewer — Boise Paper Holdings, LLC
"[m-Power] has streamlined our operations and given us the ability to make decisions in seconds or minutes instead of hours or days."Josh Wolfe — Medline Industries, Inc.
"Quick and easy reports, and the ability to delve deeper if necessary in the same tool is unusual to see. [m-Power] seems to deliver both options."Jay Lee — Showplace Wood Products
"Our return on investment is way beyond what was originally conceived because there are whole new areas to which it can be applied."Alan Briggs — General Binding Corporation
"It blows me away how easy [m-Power] is to use."Jose Morales — GL Veneer Company, Inc.
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