{"id":10469,"date":"2016-08-30T10:55:35","date_gmt":"2016-08-30T15:55:35","guid":{"rendered":"http:\/\/www.mrc-productivity.com\/blog\/?p=10469"},"modified":"2023-03-13T16:16:03","modified_gmt":"2023-03-13T21:16:03","slug":"5-tips-to-improve-itbusiness-alignment","status":"publish","type":"post","link":"https:\/\/www.mrc-productivity.com\/blog\/2016\/08\/5-tips-to-improve-itbusiness-alignment\/","title":{"rendered":"5 tips to improve IT\/business alignment"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-725\" src=\"https:\/\/www.mrc-productivity.com\/blog\/wp-content\/uploads\/2010\/11\/Education.jpg\" alt=\"Education\" width=\"76\" height=\"100\" \/><span style=\"font-size: 14px;\"><em>Summary: Business and IT leaders have talked about the need for IT\/business alignment for well over a decade. They all want the benefits that successful alignment brings, like improved business efficiency, reduced costs, increased agility, etc&#8230; Who wouldn\u2019t want that? Yet, despite understanding the importance of IT\/business alignment&#8230;it\u2019s still an issue in many companies. In this article, we explore a few ways to improve your IT\/business alignment.<\/em><\/span><br \/>\n<a name=\"20160829\"><\/a><!--more--><\/p>\n<figure id=\"attachment_7343\" aria-describedby=\"caption-attachment-7343\" style=\"width: 240px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7343\" src=\"https:\/\/www.mrc-productivity.com\/blog\/wp-content\/uploads\/2014\/01\/small_6147270119.jpg\" alt=\"photo credit: kenteegardin via photopin cc\" width=\"240\" height=\"183\" \/><figcaption id=\"caption-attachment-7343\" class=\"wp-caption-text\">photo credit: <a href=\"http:\/\/www.SeniorLiving.Org\">kenteegardin<\/a> via <a href=\"http:\/\/photopin.com\">photopin<\/a> <a href=\"http:\/\/creativecommons.org\/licenses\/by-sa\/2.0\/\">cc<\/a><\/figcaption><\/figure>\n<p>For over a decade now, the \u201cIT\/business alignment\u201d concept has been a top priority for business leaders&#8230;and with good reason. Technology impacts your business more today than ever in the past. You absolutely need your IT department aligned with business objectives.<\/p>\n<p>After all of these years, you\u2019d think most businesses have achieved this alignment&#8230;right? Not so fast.<\/p>\n<p>The fact is, IT\/business alignment still isn\u2019t happening. Despite the push towards alignment over the past decade, most business still struggle in this area. A <span style=\"color: red; font-weight: bold;\">recent study<\/span> reports that, <em>\u201cjust 11% of IT leaders see themselves as \u201ctruly part of the business,\u201d despite the fact that IT is now a primary driver of revenue.\u201d<\/em><\/p>\n<p>An <span style=\"color: red; font-weight: bold;\">Inc.com article<\/span> on the topic sums up the problem nicely, and shares some surprising statistics: <em>\u201cShockingly, alignment is a competency that few companies master. Research shows that nine out of ten companies fail to execute their strategic vision and that 95 percent of employees, on average, are unaware of or do not understand their company&#8217;s strategy. To say that alignment is rare is an understatement. Indeed, it is a defining element of successful companies.\u201d<\/em><\/p>\n<p>So, let\u2019s recap: In this technology-driven world, IT\/business alignment is more important than ever. However, most businesses still struggle in this area. Why? What can you do to address this issue?<\/p>\n<p>Today, let\u2019s explore that topic. Here are 5 tips to improve IT\/business alignment.<\/p>\n<h3>1. Define your goals<\/h3>\n<figure id=\"attachment_7444\" aria-describedby=\"caption-attachment-7444\" style=\"width: 240px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7444\" src=\"https:\/\/www.mrc-productivity.com\/blog\/wp-content\/uploads\/2014\/01\/small_2377844553.jpg\" alt=\"photo credit: Bogdan Suditu via photopin cc\" width=\"240\" height=\"180\" \/><figcaption id=\"caption-attachment-7444\" class=\"wp-caption-text\">photo credit: <a href=\"http:\/\/www.flickr.com\/photos\/bogdansuditu\/2377844553\/\">Bogdan Suditu<\/a> via <a href=\"http:\/\/photopin.com\">photopin<\/a> <a href=\"http:\/\/creativecommons.org\/licenses\/by\/2.0\/\">cc<\/a><\/figcaption><\/figure>\n<p>One major reason businesses don\u2019t achieve alignment: They don\u2019t agree on the target.<\/p>\n<p>Oftentimes, the term \u201cIT\/business alignment\u201d is not properly defined. Or, different people in your organization hold different definitions.<\/p>\n<p>The first step towards alignment is agreeing on a common definition and goal. Both the business and IT leaders must aim for the same target. For instance, this means asking questions like:<\/p>\n<p>In what ways are the business and IT department \u201cnot aligned?\u201d<\/p>\n<p>What will IT\/business alignment look like in our organization?<\/p>\n<p>The purpose here is defining your target. Once all parties can agree on a common outcome, the process gets a lot simpler. This may sound basic, but you\u2019d be surprised at how often this step gets ignored.<\/p>\n<h3>2. Get the right people in charge<\/h3>\n<p>This is one of the biggest challenges for an IT department. More often than not, the IT leader falls into one of two categories:<\/p>\n<ul class=\"arrow-list colored\">\n<li>The IT manager doesn\u2019t understand technology, but does understand leadership and business.<\/li>\n<li>The IT manager knows everything about the technical aspect of the job, and very little about leadership and communication.<\/li>\n<\/ul>\n<p>Which option is best for leading an IT department? Something in the middle. Now, I understand that this is a hard person to find. But, as explained below, IT\/business alignment requires a leader that understands both sides.<\/p>\n<blockquote style=\"line-height: 1.7em; background-image: none; margin-left: 0; padding-left: 18px; height: auto;\"><p>\u201cI\u2019ve seen many companies hire or promote a \u201ctechie\u201d as the IT director,\u201d says Ahsun Saleem, President of <a href=\"http:\/\/www.simplegrid.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: red; font-weight: bold;\">Simplegrid Technology Inc.<\/span><\/a>, \u201cWhile this person has excellent technical skills and can play an integral role in the upkeep of a company\u2019s technology infrastructure, often times this person has very little business acumen and therefore cannot understand and assist in recommending and utilizing technology to further the company\u2019s business goal. This person is in what we call the \u201cIT 1.0\u201d phase \u2013 where IT is still looked at as a cost, and the basic maintenance and upkeep of systems are all that matters. It\u2019s critical for forward thinking organizations to find IT directors that have a blend of technology and business skillsets. This person should understand the latest trends in technology, especially within the company\u2019s industry, but then also be able to recognize how those trends can align with the firm\u2019s business goals. This is what we are calling \u201cIT 2.0\u201d \u2013 the maturation of IT to become a strategic asset to the company by utilizing technology to drive profitability, thus making the IT department a potential profit center.\u201d<\/p><\/blockquote>\n<h3>3. Involve IT in business strategy plan<\/h3>\n<p>Some business leaders complain that their IT department isn\u2019t aligned with the business&#8230;but don\u2019t involve IT in planning. They tell IT all about their plans and goals, but don\u2019t involve them in the process.<\/p>\n<p>Can you really capitalize on technology if you don\u2019t involve the IT leader in the planning phase? Probably not.<\/p>\n<p>In today\u2019s technology-driven world, this is imperative. If you want any chance at IT\/business alignment, your IT leaders must be involved in the business strategy.<\/p>\n<blockquote style=\"line-height: 1.7em; background-image: none; margin-left: 0; padding-left: 18px; height: auto;\"><p>\u201cIT\/Business alignment has as more to do with relationships and strategy buy-in than simply communicating business goals to IT,\u201d says Ervis Zeqo, Business Development Manager at <a href=\"http:\/\/www.emazzanti.net\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: red; font-weight: bold;\">eMazzanti Technologies<\/span><\/a>. \u201cIT leadership should be involved directly in formulating business strategy. Their idea contribution can be invaluable. If they helped to create the strategy, then everyone will be working in the same direction and alignment will improve dramatically.\u201d<\/p><\/blockquote>\n<h3>4. Streamline processes and tools<\/h3>\n<p>In the past, the IT department governed technology and data access. They controlled which software made its way into the business, and who had access to that software. They were in charge of delivering new solutions to the business.<\/p>\n<p>Now, that\u2019s changed. Over the past few years, we\u2019ve seen the pendulum swing in the opposite direction. Self-service tools have exploded in the business world. More and more, business units purchase and use software on their own\u2013behind the IT department\u2019s back.<\/p>\n<p>The problem is, this makes alignment nearly impossible. If employees (or entire departments) purchase and use third-party solutions, IT has no way of managing and securing that data. Additionally, it means that different departments are just doing their own thing. How can IT deliver business-wide solutions when this happens?<\/p>\n<p>What\u2019s the answer? To reduce Shadow IT, the IT departments must streamline the processes and tools they provide to the business. They must deliver controlled, self-service options that the entire business can use. This gives the best of both worlds. The IT department can manage users and data access, and the business users get the solutions they need.<\/p>\n<blockquote style=\"line-height: 1.7em; background-image: none; margin-left: 0; padding-left: 18px; height: auto;\"><p>\u201cAs technology evolves, the training and equipment required to keep up with that technology also evolves\u2014leading to ever-increasing complexity,\u201d says Vadim Vladimirskiy, Founder and CEO of <a href=\"http:\/\/getnerdio.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: red; font-weight: bold;\">Nerdio<\/span><\/a>. \u201cWe recommend consolidating IT functions and simplifying technology processes. By making tools easier to use, IT can align with businesses wanting to improve customer experience (through an easier interface), and reduce wasted employee time (with an easier learning curve or simpler processes).\u201d<\/p><\/blockquote>\n<h3>5. Embrace job rotation<\/h3>\n<p>Communication is the biggest stumbling block in IT\/business alignment. Too often, the IT department and the business units either don\u2019t talk or don\u2019t understand each other. How can you have alignment if neither side understands the other? You can\u2019t.<\/p>\n<p>How can you fix this issue? There\u2019s an old saying: \u201cBefore you criticize someone, walk a mile in their shoes.\u201d This applies perfectly to IT\/business alignment. Before you complain about the other side, try to truly understand them.<\/p>\n<p>How can you do that? Some companies turn to a practice called \u201cjob rotation.\u201d They periodically rotate business users into IT roles and IT staff into business roles. This forces them to learn more about the other\u2019s job.<\/p>\n<p>This <span style=\"color: red; font-weight: bold;\">article<\/span> entitled, &#8220;IT job rotation rare, but critical for business alignment,&#8221; goes into more detail about the pros and cons of this approach. It sums up the concept nicely with this quote: <em>\u201cRotating IT employees temporarily into business operations is valuable because it refreshes their knowledge of how the business operates. Those employees then bring that perspective back into IT, encouraging better relationships between the IT organization and the business.\u201d<\/em><\/p>\n<p>Obviously, there are logistical concerns, which the article covers. But, it\u2019s an interesting way to help both sides understand the other.<\/p>\n<h3>Summary<\/h3>\n<p>These are just 5 ways to improve IT\/business alignment. Would you add anything to this list? If you would like to add anything to this list, I\u2019d love to hear it. Feel free to share in the comments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summary: Business and IT leaders have talked about the need for IT\/business alignment for well over a decade. They all want the benefits that successful alignment brings, like improved business efficiency, reduced costs, increased agility, etc&#8230; Who wouldn\u2019t want that? Yet, despite understanding the importance of IT\/business alignment&#8230;it\u2019s still an issue in many companies. In &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.mrc-productivity.com\/blog\/2016\/08\/5-tips-to-improve-itbusiness-alignment\/\"> <span class=\"screen-reader-text\">5 tips to improve IT\/business alignment<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","slim_seo":{"title":"5 tips to improve IT\/business alignment - mrc&#039;s Cup of Joe Blog","description":"Summary: Business and IT leaders have talked about the need for IT\/business alignment for well over a decade. They all want the benefits that successful alignme"},"footnotes":""},"categories":[8],"tags":[91,81],"class_list":["post-10469","post","type-post","status-publish","format-standard","hentry","category-education","tag-alignment","tag-cio-challenges"],"_links":{"self":[{"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/posts\/10469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/comments?post=10469"}],"version-history":[{"count":7,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/posts\/10469\/revisions"}],"predecessor-version":[{"id":14681,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/posts\/10469\/revisions\/14681"}],"wp:attachment":[{"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/media?parent=10469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/categories?post=10469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mrc-productivity.com\/blog\/wp-json\/wp\/v2\/tags?post=10469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}