Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$211,690
3.2% vs same period last year
Gross margin
$51,778
24.5% of revenue
Orders
31
January through August
Average order value
$6,829
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in DC MotorsRevenueMargin %Orders
DC Motor Model H88 $262,353 32.6% 36
DC Motor Model G83 $238,109 32.6% 29
DC Motor Model I62 $217,039 30.8% 41
DC Motor Model D15 $203,915 32.5% 42
DC Motor Model C89 $201,836 31.1% 31
DC Motor Model A79 $188,459 32.1% 28
DC Motor Model F68 $166,940 32.1% 34
DC Motor Model E48 $163,384 31.8% 37
DC Motor Model B75 $112,683 33.5% 33
Show all 9

Revenue by region

How the four regions compareAsk why

Customers in WashingtonRevenueMargin %Orders
Oakline Fabrication $875,305 32.3% 145
Ironclad Metalworks $354,015 32.5% 72
Summit Industrial $344,688 31.4% 59
Delta Automation $180,710 31.3% 35

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Oakline Fabrication
 $875,305 32.3%
Ironclad Metalworks
 $354,015 32.5%
Summit Industrial
 $344,688 31.4%
Delta Automation
 $180,710 31.3%
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