Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$239,880
13.0% vs same period last year
Gross margin
$82,244
34.3% of revenue
Orders
52
January through August
Average order value
$4,613
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in HMI PanelsRevenueMargin %Orders
HMI Panel Model E97 $171,180 33.8% 21
HMI Panel Model G49 $129,915 35.7% 16
HMI Panel Model I12 $119,390 35.3% 16
HMI Panel Model K58 $115,086 35.2% 23
HMI Panel Model B87 $110,468 35.2% 15
HMI Panel Model C93 $96,677 33.7% 12
HMI Panel Model L13 $93,938 34.6% 11
HMI Panel Model J44 $65,231 34.5% 27
HMI Panel Model D17 $53,937 34.0% 21
HMI Panel Model F75 $33,744 34.8% 19
HMI Panel Model H32 $32,083 34.9% 16
HMI Panel Model A22 $25,796 34.7% 15
Show all 12

Revenue by region

How the four regions compareAsk why

Customers in New JerseyRevenueMargin %Orders
Vulcan Metalworks $932,272 34.7% 189
Oakline Manufacturing $115,174 34.8% 23

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Vulcan Metalworks
 $932,272 34.7%
Oakline Manufacturing
 $115,174 34.8%
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