Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$291,360
3.8% vs same period last year
Gross margin
$99,387
34.1% of revenue
Orders
54
January through August
Average order value
$5,396
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in HMI PanelsRevenueMargin %Orders
HMI Panel Model G49 $207,890 34.2% 25
HMI Panel Model C93 $198,729 35.1% 30
HMI Panel Model L13 $172,129 34.3% 24
HMI Panel Model B87 $169,204 34.5% 27
HMI Panel Model I12 $165,296 35.1% 30
HMI Panel Model K58 $142,045 34.9% 21
HMI Panel Model E97 $134,290 34.2% 22
HMI Panel Model H32 $61,342 34.4% 28
HMI Panel Model D17 $48,117 34.6% 22
HMI Panel Model A22 $45,198 34.3% 26
HMI Panel Model J44 $43,690 34.2% 19
HMI Panel Model F75 $34,785 34.4% 19
Show all 12

Revenue by region

How the four regions compareAsk why

Customers in WashingtonRevenueMargin %Orders
Oakline Fabrication $702,634 34.6% 137
Delta Automation $264,123 34.2% 48
Summit Industrial $237,436 34.8% 51
Ironclad Metalworks $218,523 34.7% 57

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Oakline Fabrication
 $702,634 34.6%
Delta Automation
 $264,123 34.2%
Summit Industrial
 $237,436 34.8%
Ironclad Metalworks
 $218,523 34.7%
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