Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$1,763,598
8.9% vs same period last year
Gross margin
$593,842
33.7% of revenue
Orders
522
January through August
Average order value
$3,379
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in Hydraulic PumpsRevenueMargin %Orders
Hydraulic Pump Model C44 $2,872,019 34.6% 368
Hydraulic Pump Model B18 $2,562,275 34.5% 373
Hydraulic Pump Model F51 $2,006,292 34.6% 357
Hydraulic Pump Model H77 $1,012,913 34.6% 397
Hydraulic Pump Model E92 $998,762 34.6% 380
Hydraulic Pump Model I36 $758,744 34.6% 383
Hydraulic Pump Model J61 $753,624 34.4% 406
Hydraulic Pump Model D19 $722,551 34.8% 369
Hydraulic Pump Model G92 $710,123 34.6% 429
Hydraulic Pump Model A99 $598,612 34.8% 399
Show all 10

Revenue by region

How the four regions compareAsk why

StatesRevenueMargin %Orders
Wisconsin $1,529,673 34.6% 468
Minnesota $1,471,370 34.7% 481
Ohio $1,347,917 34.8% 401
New York $1,270,068 34.6% 375
Illinois $1,037,732 34.5% 276
North Carolina $946,165 34.7% 308
Florida $860,507 34.5% 235
Washington $848,817 34.4% 240
Georgia $779,086 34.6% 202
Michigan $700,297 34.8% 221
Pennsylvania $558,162 34.3% 187
New Jersey $525,122 34.7% 164
Massachusetts $273,900 35.0% 80
Arizona $258,371 34.7% 76
California $209,329 34.4% 54
Colorado $195,704 34.2% 49
Tennessee $183,696 33.9% 44
Show all 17

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Harbor Fabrication
$517,641 34.6%
Vulcan Industrial
$502,547 34.3%
Great Lakes Precision Products
$485,687 34.6%
Vulcan Tool & Die
$474,862 34.7%
Vulcan Metalworks
$468,073 34.8%
Northstar Precision Products
$460,652 34.9%
Junction Automation
$447,492 34.7%
Gulfstream Fabrication
$445,074 34.8%
Liberty Plastics
$434,813 34.6%
Summit Assembly Systems
$416,245 34.4%
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