Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$3,610,030
16.0% vs same period last year
Gross margin
$1,135,986
31.5% of revenue
Orders
1,068
January through August
Average order value
$3,380
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Product linesRevenueMargin %Orders
DC Motors $3,238,153 31.7% 591
AC Motors $2,658,848 31.5% 667
Power Units $2,627,532 34.7% 553
Cylinders $2,616,025 34.5% 541
HMI Panels $2,447,921 34.4% 501
Variable Frequency Drives $2,075,615 31.8% 676
Pneumatic Actuators $1,810,700 34.4% 452
Hydraulic Pumps $1,529,673 34.6% 468
PLC Modules $1,440,700 34.4% 323
Solenoid Valves $815,960 34.5% 361
Ball Valves $719,693 34.6% 448
Proximity Sensors $476,228 34.3% 464
Hydraulic Filters $392,683 34.7% 458
Air Filters $301,259 34.6% 448
Hose & Fittings $152,189 34.7% 308
Show all 15

Revenue by region

How the four regions compareAsk why

Customers in WisconsinRevenueMargin %Orders
Great Lakes Precision Products $8,579,942 33.6% 2,618
Vulcan Industrial $6,888,975 33.6% 2,202
Meridian Fabrication $3,518,500 33.4% 1,076
Gulfstream Automation $2,228,554 33.5% 731
Redline Machining $2,087,208 33.6% 632

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Great Lakes Precision Products
$8,579,942 33.6%
Vulcan Industrial
$6,888,975 33.6%
Meridian Fabrication
$3,518,500 33.4%
Gulfstream Automation
$2,228,554 33.5%
Redline Machining
$2,087,208 33.6%
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