Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$236,697
34.9% vs same period last year
Gross margin
$63,032
26.6% of revenue
Orders
29
January through August
Average order value
$8,162
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in DC MotorsRevenueMargin %Orders
DC Motor Model A79 $446,286 31.8% 49
DC Motor Model C89 $310,712 30.7% 44
DC Motor Model I62 $257,670 31.2% 45
DC Motor Model H88 $236,965 32.9% 38
DC Motor Model G83 $222,651 31.9% 40
DC Motor Model F68 $207,960 31.3% 39
DC Motor Model D15 $169,480 33.1% 44
DC Motor Model E48 $144,840 31.8% 31
DC Motor Model B75 $124,905 32.6% 34
Show all 9

Revenue by region

How the four regions compareAsk why

Customers in IllinoisRevenueMargin %Orders
Ironclad Automation $984,220 31.4% 178
Meridian Plastics $539,091 32.5% 88
Apex Industrial $379,425 32.4% 69
Frontier Tool & Die $218,734 30.8% 29

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Ironclad Automation
 $984,220 31.4%
Meridian Plastics
 $539,091 32.5%
Apex Industrial
 $379,425 32.4%
Frontier Tool & Die
 $218,734 30.8%
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