Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$395,531
22.6% vs same period last year
Gross margin
$132,450
33.5% of revenue
Orders
73
January through August
Average order value
$5,418
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in Power UnitsRevenueMargin %Orders
Power Unit Model F20 $364,655 34.8% 48
Power Unit Model J93 $350,432 34.4% 48
Power Unit Model H20 $341,753 34.9% 51
Power Unit Model E66 $286,013 33.8% 43
Power Unit Model G78 $265,406 35.5% 45
Power Unit Model A65 $200,884 34.8% 44
Power Unit Model B86 $174,318 34.4% 44
Power Unit Model I34 $170,888 34.4% 51
Power Unit Model L65 $139,905 34.7% 43
Power Unit Model C69 $135,670 34.4% 49
Power Unit Model K63 $99,245 35.0% 41
Power Unit Model D29 $98,364 34.8% 46
Show all 12

Revenue by region

How the four regions compareAsk why

Customers in WisconsinRevenueMargin %Orders
Great Lakes Precision Products $923,029 34.8% 190
Vulcan Industrial $878,356 34.6% 178
Meridian Fabrication $325,825 34.8% 71
Gulfstream Automation $289,855 34.3% 66
Redline Machining $210,466 34.7% 48

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Great Lakes Precision Products
$923,029 34.8%
Vulcan Industrial
$878,356 34.6%
Meridian Fabrication
$325,825 34.8%
Gulfstream Automation
$289,855 34.3%
Redline Machining
$210,466 34.7%
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