Sales Dashboard

Sales Dashboard

Midline Industrial Supply

Data through August 2026
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Revenue, this year
$120,741
46.6% vs same period last year
Gross margin
$40,377
33.4% of revenue
Orders
105
January through August
Average order value
$1,150
per order, this year

Revenue by month, this year and last

Is this year running ahead of last year?Ask why

Margin % by category

Where the margin is, and where it is slippingAsk why

Revenue by category

Which product categories are growingAsk why

Products in Proximity SensorsRevenueMargin %Orders
Proximity Sensor Model K88 $59,343 33.5% 34
Proximity Sensor Model F88 $50,125 34.2% 40
Proximity Sensor Model J37 $49,517 34.5% 34
Proximity Sensor Model L69 $46,020 34.0% 37
Proximity Sensor Model A88 $45,389 34.4% 43
Proximity Sensor Model D53 $45,002 34.4% 39
Proximity Sensor Model G71 $40,635 34.7% 43
Proximity Sensor Model B45 $34,291 34.2% 40
Proximity Sensor Model I44 $32,870 35.4% 36
Proximity Sensor Model H47 $25,226 34.0% 37
Proximity Sensor Model C77 $24,648 34.2% 35
Proximity Sensor Model E56 $23,162 34.4% 46
Show all 12

Revenue by region

How the four regions compareAsk why

Customers in WisconsinRevenueMargin %Orders
Great Lakes Precision Products $185,725 34.1% 171
Vulcan Industrial $144,144 34.5% 152
Meridian Fabrication $58,776 34.2% 61
Gulfstream Automation $49,639 34.7% 46
Redline Machining $37,944 34.2% 34

Revenue by rep

Who is bringing in the revenueAsk why

Revenue by channel

Direct, distributor or onlineAsk why

Revenue by calendar month, complete years

When the busy months areAsk why

Top customers

Who buys the most under the current filtersAsk why

CustomerRevenueMargin %
Great Lakes Precision Products
$185,725 34.1%
Vulcan Industrial
$144,144 34.5%
Meridian Fabrication
$58,776 34.2%
Gulfstream Automation
$49,639 34.7%
Redline Machining
$37,944 34.2%
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