The topic of Near Field Communication (NFC) came up again this week with reports that the new iPhone will contain NFC chips. While I don’t care to speculate about the new iPhone, I do believe NFC is about to become very important for businesses in the next few years.
Why is NFC so important? How will it impact your business? Today, I’d like to answer those questions. In this article, we’ll take a look at the basics of NFC and how it can help your business.
What is NFC?
NFC is a technology standard that is used to transfer data between two devices at close range (usually within 4 inches of one another). For example, two NFC-equipped smartphones could transfer a data file simply by touching the devices together.
However, NFC goes far beyond transferring data from one smartphone to another. The real power of NFC comes in the form of tags. NFC tags are essentially paper-thin circuits that store data which can then be read by (or even overwritten) by an NFC-equipped device, like a smartphone. NFC tags can be placed almost anywhere, and can store all types of data. For instance, NFC tags could be placed on walls, embedded in paper, built into products, and much more.
How is this useful?
So, how is NFC useful to your business? The answer: All sorts of ways. Rather than try to explain every possible way, let me share a few examples of different ways businesses could (and probably will) use NFC in the near future: